Giving good headline

A picture may be worth a thousand words, but I would argue that a good headline can give it a run for its money.

Like cryptic crossword clues, writing a really good one demands skill, finesse and humour, and reading a really good one can make your day.

This may be especially true among people who have written them for a living -- l once did this, among other things, for IWR and those of us who read the thing (mostly those of us who wrote it) would congratulate each other when a particularly fine specimen was produced. Sad really.

But I have seen few finer than one from yesterday's Sunday Times, which said as much in eight words as the whole article it introduced:

Americans are from Mars, Europeans are from Venus.

Loving it loving it loving it.

joella